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Do You Apply Brow Gel First or Last? What Works Best

When it comes to achieving flawless brows, there are numerous products and techniques available to help us achieve our desired look. Among them, eyebrow gel is a popular choice to tame and define unruly eyebrows. However, a common question that arises is whether to apply brow gel before or after filling in the brows with a pencil or powder. Let's delve into this brow dilemma and explore the arguments for both sides.

Should You Apply Brow Gel First or Last?

Applying Brow Before Filling In

One school of thought suggests that applying brow gel before filling in the eyebrows can create a structured base. By doing so, you can set the natural shape of your eyebrows and create a clean canvas for your pencil or powder. Eyebrow gel can help groom and hold the hairs in place, making it easier to fill in any sparse areas with precise strokes. Moreover, applying gel beforehand can make it less likely for the color to smudge or shift as you add more products.

Applying Brow Gel After Filling In

On the other hand, some beauty enthusiasts swear by applying eyebrow gel as the final step in their brow routine. This approach allows you to have complete control over the shape and definition of your brows with pencil or powder first. By filling in your brows beforehand, you can better assess which areas require more hold or tint. Applying brow gel last ensures that your filled-in brows remain intact throughout the day, preventing smudging or fading caused by the gel application.

Eyebrow with gel

Personal Preference Matters

The "first or last" debate ultimately boils down to personal preference and individual eyebrow needs. Those with already well-defined brows may find applying brow gel last sufficient to maintain their desired shape. On the other hand, if you have unruly or sparse eyebrows, starting with brow gel can provide structure and hold, making it easier to fill them in afterward. Better yet, opt for a brow gel that is infused with hair growth serum to help enhance your eyebrow hair growth. Experiment with both methods to see which one yields the best results for your unique brow situation.

Additional Tips for Perfect Brows

Regardless of when you choose to apply brow gel, a few universal tips can help you achieve the best-looking brows. Firstly, opt for a brow gel shade that matches your natural brow color or that is clear. Avoid going too dark, as it can result in harsh and unnatural-looking brows. Secondly, use a light hand when filling in your brows to create a natural appearance. Lastly, invest in high-quality products to ensure longevity and a polished finish. If you are looking for a polished brow look, look at a brow styling gel or an eyebrow wax that is an extreme hold. 

Best Brow Gels You Can Apply First or Last

Not all clear brow gels are created equal. Whether you apply them before or after filling in your brows—or wear them alone for a polished, no-makeup-makeup look—Madluvv has a formula that fits your vibe and your routine. Here’s how to find your perfect match:


Laminate Me Brow Gel:

If you want that clean, lifted look, Laminate Me is your go-to. This clear, medium-hold gel sets even the most wiry, unruly brows in place all day without flaking or feeling crunchy. It gives your brows structure and polish while still looking natural—like your brows just happen to be perfect.


Laminate Me+ Brow Gel Serum:

Laminate Me+ does double duty. It gives a light, flexible hold while infusing your brows with growth-boosting serum that supports thicker, fuller hairs in just a few weeks. It even works to slick back flyaways and fill in sparse hairlines!


Clean Girl Brow Slick:
This isn’t your average brow gel — it’s a wax with serious staying power. Clean Girl gives you that laminated, brushed-up finish with a strong hold that locks every hair in place. The texture is smooth, not sticky, and it dries down with a soft, feathered effect that lasts all day (and then some).

In the battle of "apply brow gel first or last," there is no definitive right or wrong answer. It all comes down to your personal preferences, brow type, and the look you wish to achieve. Experiment with both methods to find the one that best suits your needs and yields the desired results. Whether you choose to apply brow gel first to set the base or last to lock in your masterpiece, the key is to have fun and embrace the uniqueness of your brows. After all, beauty lies in the eye of the beholder, and your eyebrows are no exception!

Shop Favorite Brow Gels

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